Fashion Blows Fundraiser: Creating Awareness For Mental Health Issues Through Fashion
Fashion Sep 28, 2014
The Isabella Blow Foundation and Hudson’s Bay announce fundraising event and exhibit: Fashion Blows
Fashion Blows celebrates the extraordinary life and wardrobe of the late British patron of fashion and art, Isabella Blow. On Wednesday October 22, in Toronto, British style icon ,and heir to the Blow fortune, will host a fundraising dinner with Hudson's Bay president Liz Rodbell.
“Hudson’s Bay is committed to delivering unique experiences to our customers and to enhancing the communities in which we do business,” says Liz Rodbell, Honourary Fashion Blows Co-Chair. “We are honoured to partner with The Isabella Blow Foundation to support our common objectives of fostering Canadian design talent and supporting mental health charities. To stage this first international fundraising event and exhibition at The Room at Hudson’s Bay, an environment where fashion is celebrated every day, is a privilege.”
The Isabella Blow Foundation wants an international audience following the success of Fashion Galore! at Somerset House, England last year. The foundation will achieve this through a partnership with Hudson’s Bay. “The Isabella Blow Foundation is delighted to partner with Hudson’s Bay for our first international showcase and fundraiser,” says Daphne Guinness, Honourary Fashion Blows Co-Chair. “Our vision was to establish a global travelling exhibit of Isabella’s wardrobe and inspire budding fashion designers around the world. Isabella Blow made our world more vivid, trailing colour with every pace she took. It is a sorrier place for her absence. When I visited her beloved clothes in a storage room in South Kensington, it seemed quite clear the collection would be of immense value to a great many people. I do believe that in choosing to exhibit them we are doing the right thing – and that it is what she would have wanted. I am doing this in memory of a dear friend, in the hope that her legacy may continue to aid and inspire generations of designers to come”.
The Isabella Blow Foundation and Hudson’s Bay have established a Toronto-based committee for the event chaired by Suzanne Rogers. The proceeds will sponsor a Canadian fashion student joining the MA programme at Central Saint Martins in London. It will also support the Centre for Addiction and Mental Health (CAMH), Canada’s leading mental health hospital. Corporate sponsors for the fundraising dinner include Aimia and Shangri-La Hotel, Toroto.
The capsule exhibit will run for 16 days and admission is free. Fashion Blows will open to the public at The Room at Hudson’s Bay, Queen Street on October 23, showcasing a number of significant pieces from The Isabella Blow Collection. This includes garments from several designers Isabella launched, like Alexander McQueen, Philip Treacy, and Hussein Chalayan.
Isabella is also known for discovering models Sophie Dahl and Stella Tennant. Her collaborations with photographers Steven Meisel, David LaChapelle, and Sean Ellis – who pushed conventional boundaries through increasingly provocative fashion spreads – established her legendary figure within the international fashion and contemporary art worlds.
Feature image courtesy of The Isabella Blow Foundation