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eSTYLISTA.com: A New Digital South Asian Platform
Recently, New York city got a chance to look at, admire, and collect contemporary Indian art during a private art viewing at Christie’s. Its 'Modern + Contemporary' Art Sale was showcased with an exclusive preview of eSTYLISTA.com.
eSTYLISTA.com is a digital fashion and lifestyle platform that curates style across types of domains including beauty, fashion, food, travel, and culture.
Priyanka Gill and Namrata Bostrom founded eSTYLISTA.com as a digital platform catering to all South Asian women worldwide.
Launched on June 2013, the website brings the expertise of 30 influential South Asian style icons who are fashion editors, chefs, fitness gurus, designers, and entrepreneurs. These experts share their knowledge, skill and experience with readers to add a little style-quotient to their lives.
Jewelry designer Farah Khan Ali, sommelier Aishwarya Nair, Sephora India’s Karisma Manga Bedi, Vogue India’s Fashion Features Editor Priyanka Khanna and Columnist Sujata Assomull Sippy are among the roster of contributors to name a few.
Hitha Prabhakar and Deepal Patadia
Founder and Editor-in-chief Priyanka Gill said, “eSTYLISTA.com is an exciting and innovative digital platform for South-Asian women. We aim to engage our audience with curated content to make stylish living a little bit more fun, accessible and attainable. We are excited about the eSTYLISTA preview in New York hosted by Christie’s. We have been thrilled with the overwhelmingly positive response from our guests, and look forward to future collaborations with like-minded partners."
Damian Vesey, Dr. Hugo Weihe & Zain Talyarkhan
Dr. Hugo Weihe, Christie’s International Director Asian Art, International Specialist Head also added, "Christie's New York sales of South Asian Art feature some of the finest examples of painting and sculpture from the Sub-continent.
They trace the rich heritage of the region from antiquity to the present day. We are delighted to work with eSTYLISTA.com to present our offerings and specialist expertise to new audiences. Its founder Priyanka Gill is a great collector, tastemaker, and friend of Christie's. We are equally delighted to introduce the audience to the website.”
Founded by James Christie in 1766, Christie’s is the world’s well-known art business and offers over 450 auctions annually in numerous categories including wines, collectibles, jewelry, photographs, and the list continues on. Its global presence is felt in over 30 countries including Dubai, Hong Kong, Shanghai, and Mumbai and more recently, its markets has expanded in Russia, China, and India with successful sales and exhibitions.
The event was graced by many well-known figures including actress Neelu Sodhi and Melanie Kannokada, Fashion and Retail Expert Hitha Prabhakar, Saks Fifth Ave’s VP of Planning Karima Popatia, Italian-Indian Designer Sita de Vesci, Chopard’s Senior PR manager Prerna Balani, and may others.
Visit http://www.estylista.com/ to experience it for yourself and tell us what you think?
Images and Source: Peepul Consulting
Feature Image: eSTYLISTA.com Founder Priyanka Gill,
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