Lifestyle /
Deepika Padukone In ‘My Choice’: Powerful Or Hypocritical?
“I am the universe, infinite in every direction, this is my choice”
Four days ago, Vogue India released its women's empowerment two-and-a-half-minute video featuring 99 women, which included Bollywood actress Deepika Padukone. Since then, the video has gone viral, garnering 4,628,629 views and counting. The premise of the piece is that a woman has the right to make her own choices and should not face judgement — no matter what her choices are.
The collaboration between director Homi Adajania, Deepika Padukone and producer Sangita Jindal is a dedication to #VogueEmpower, the social awareness initiative from Vogue India that launched with the publication's seventh anniversary issue.
While some viewers praised the message of “My Choice” for women, others criticized the project, calling the short hypocritical and superficial. pinkvilla.com quoted reactions that state that the video is “a joke and a non-feminist video aimed at empowering none.”
According to bollywood.celebden.com, the director lashed out at the haters with statements on social media condemning “internet trolls hankering for attention.”
The negative reactions seem to derive from the fact that some viewers feel that the video missed the true meaning of "empowerment." Education, rape and domestic violence are some of the major social issues plaguing India, yet there is no mention of them in the video.
Columnist Shobhaa De, who is noted as an opinion shaper and social commentator, finds the piece amusing and states, “Dear Deepika, Great Hair and Exposed Bra Strap are Not Empowerment.”
According to De, what else would you expect a fashion glossy to produce? She further said, “Vogue promotes and projects glamour that blinds. Period. That is the glossy's USP. Geddit?”
Since then, a male comeback piece to the original video has circulated, attacking the "adultery reference," as call it, and promoting both genders' equality (youtube.com/watch?v=VhjOnXGXpHo).
Watch the video here, and you be the judge. Is it powerful or hypocritical?
Image: Vogue India
COMMENTS
YOU MAY ALSO LIKE
-
Not Into Flu Shots? Try These Centuries-Old Desi Home Remedies Instead!
-
Diwali Gift Guide: Barbie® Diwali Doll & 8 More Unique South Asian Gift Ideas
-
From Turkey To Tadka: Desi-Inspired Thanksgiving Recipes
-
Mommy's Time-Out: How To Reclaim Your Zen After The Back-to-School Scramble
-
Khichdi Cups & 5 South Asian School Lunch Recipes For Busy Desi Parents
-
6 Complaints Desi Grandparents Have About Keeping Pets & How You Can Counter Them
-
Raksha Bandhan Gift Guide: Celebrate The Festival With A Modern Twist!
-
Summer Elixirs: Healthy South Asian Cooling Drink Recipes To Beat The Heat
-
Stay Cool: Build a Summer Garden Oasis At Home With Tulsi & Shade
-
Celebrating International Yoga Day: Find Your Balance Through Chakra Meditation
-
Spice Up Your Summer BBQ With These 5 Mouthwatering South Asian Recipes
-
South Asian Heritage Month: Journey Through Time With 8 Iconic South Asian Travel Destinations
-
How To Add Ancient South Asian Spiritual Cleansing Rituals To Modern Spring Cleaning Techniques
-
Toronto's Living Luxe Design Show Sets a New Standard for Luxury Exhibitions
-
Savouring South Asian Style: Elevate Your Home Decor with Cultural Flair
-
6 Ways To Create Fun Quality Time With Your Kids & Parents That Both Will Love!
-
Celebrating South Asian Literature: Must-Read Books by Female Authors
-
Flavourful Festivities: Traditional Holi Recipes To Spice Up Your Table
-
The Living Luxe Design Show Presented By JennAir Announces Powerhouse Program Of Speakers
-
7 Ways Yoga Will Save Your Mental Health
-
Ask Dr. Monica Vermani: How Can I Convince My Friend That Her Threatening Boyfriend Is The Problem, Not Me?
-
10 Tips To Manage & Survive Long-Distance Relationships
-
Ask Dr. Monica Vermani: I'm Afraid My Childhood Bully Will Be Back In My Life, What Do I Do?
-
Ask Dr. Monica Vermani: How Do I Create "Me Time" In My Demanding Life?
-
Hot Spot Alert: Mishree Cocktails & Cuisine Exhilarates With South Asian X Middle Eastern Cuisine
-
BioAro Founder Dr. Anmol Kapoor Wants You To Be The CEO Of Your Health
-
Savour the Holidays With This Paneer Pakora Recipe By KFI Sauces!
-
Here's How To Craft And Achieve Meaningful New Year's Resolutions
-
Snack It Up This Holiday Season with Indian-Inspired Potato Wedges by KFI Sauces
-
Butter Chicken Nachos Recipe By KFI Sauces Is Perfect For Your Holiday Spread
-
Ask Dr. Monica Vermani: How Do I Tell My Friend She's Taking My Emotional Support For Granted?
-
Anjali Pathak of Patak's Shares Her Favourite Recipes For The Holiday Season
-
Ask Dr. Monica Vermani: Why Does Our Family Get Togethers Always End With A Fight?
-
Ask Dr. Monica Vermani: How Do I Tell My Sis-In-Law To Stop Intruding In My Daughter's Wedding Plans?
-
Event Alert: The Auric Living Conference Brings Holistic Healing To Toronto
-
Ask Dr. Monica Vermani: I'm On The Outs With My Friend Because I Supported Her Breakup What Do I Do?
-
Event Alert: The Desai Foundation Rings In 10th Anniversary of "Diwali On The Hudson" Gala
-
South Asians & Arthritis: Busting Myths And Sharing Facts About This Disease In Our Community
-
Ask Dr. Monica Vermani: How Do I Convince My Kids That My Granddaughter's Best Friend Is A Bully?
-
Make Your Brunch Brilliant With This French Buckwheat Crepes & Dosas Recipe!
-
Ask Dr. Monica Vermani: How Do I Tell My Sis-In-Law That Her Messy Dog Is Not Welcome At My House?
-
You Just Need A Hot Pot To Make This Amazing Masala Style Vegan Tomato Soup
-
Ask Dr. Monica Vermani: How Do I Tell My Friend To Stop Interrupting Me?
-
Ask Dr. Monica Vermani: How Do I Trust My Husband After He Cheated On Me?
-
Check Out This Insane Recipe For Mini Masala Idli
-
Ask Dr. Monica Vermani: How Do I Tell My Brother That His Cottage Rules Ruins All The Fun?
-
Ask Dr. Monica Vermani: What Do I Do When My Fiancé Shares His Dog With His Ex?
-
Ask Dr. Monica Vermani: How Do I Convince My Partner That Our Six-Year-Old Is To Young For Sleepovers?
-
Ask Dr. Monica Vermani: How Do I Deal With My Friend Who Always Wants To Start A Fight?
-
Here's Why Paris Calls Tharshan Selvarajah The Best Baguette Baker In The City
-
Ask Dr. Monica Vermani: Help! My Bestie Roommate Is A Nightmare
-
Pride 2023: Why Is India's Supreme Court Taking So Long To Legalize Same Sex Marriage?
