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Cover Story: The Story of ANOKHI Media
How do you encapsulate 10 years of defining an era in 10 pages of a magazine? — the many moments that took us on an unprecedented journey that burgeoned uphill climbs, down-valley slides, glorious sun-laden skies and oceans deep with undiscovered treasures, found. I don’t think anyone has captured the crux of the story of ANOKHI MEDIA quite like the words of French actress Marion Cotillard who once said: “I’m very happy with what’s happening now and how the awareness is spreading because 10 years ago, my mind-set wasn’t really normal for most people.” Touché and Amen to that!
As is the case with most entrepreneurs and their enterprises (and I’ve shared insights with enough entrepreneurs over the years to come to this conclusion), there’s a very fine line between the professional endeavour and the personal experience of it all. Rampant with action and adventure no less swashbuckling than Raiders of the Lost Ark, as heartfelt as Kuch Kuch Hota Hai, as intense as Inception, or as liberating as Monsoon Wedding and the Titanic, nothing can take you on a more multidimensional journey of discovery than having the balls to take the road less travelled. Except that is, for cementing the foundation to create your OWN road from scratch, paving it, and having people walk on it as THE road to their destination. THAT’s the story of ANOKHI MEDIA, and the reason why I can unequivocally say that ANOKHI MEDIA truly has defined an era since its inception 10 years ago.
Here’s a compilation of some of ANOKHI MEDIA’s defining moments…
CLICK HERE TO VIEW/DOWNLOAD (pdf)
BY RAJ GIRN / PUBLISHED IN THE 10TH ANNIVERSARY ISSUE, JANUARY 2013
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